Digital Marketing Software Market by Software (CRM Software, Email Marketing Software, and Social Media Advertising), Service, Component, Organization Size, Deployment Type, Industry Vertical, and Region — 2024 to 2029

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OVERVIEW

The Global Digital Marketing Software Market is calculated to reach USD 84.2 billion by 2025, growing at a CAGR of 14.7% during the forecast period 2020-2025. The major factors expected to drive the DMS market are mobile advertisement popularity with rising mobile devices and adapting digital experiences to match growing consumer preferences.

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 1

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 2

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 3

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 4

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 5

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 6

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 7

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 8

TABLE OF CONTENT

1 Global Digital Marketing Software Market
1.1 Study Objectives
1.2 Market Definition
1.3 Study Scope
1.3.1 Markets Covered
1.3.2 Geographic Scope

2 RESEARCH METHODOLOGY
2.1 Research Data
2.1.1 Secondary Data
2.1.1.1 Key Data From Secondary Sources
2.1.2 Primary Data
2.1.2.1 Key Data From Primary Sources
2.1.2.2 Key Industry Insights
2.1.2.3 Breakdown of Primaries
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.2 Top-Down Approach
2.3 Market Breakdown and Data Triangulation
2.4 Research Assumptions

3 Global Digital Marketing Software Market – Executive Summary
3.1 Market Revenue, Market Size and Key Trends by Company
3.2 Key Trends by type of Application
3.3 Key Trends segmented by Geography

4 Global Digital Marketing Software Market – Comparative Analysis
4.1 Product Benchmarking – Top 10 companies
4.2 Top 5 Financials Analysis
4.3 Market Value split by Top 10 companies
4.4 Patent Analysis – Top 10 companies
4.5 Pricing Analysis

5 Global Digital Marketing Software Market – Industry Market Entry Scenario
5.1 Regulatory Framework Overview
5.2 New Business and Ease of Doing business index
5.3 Case studies of successful ventures
5.4 Customer Analysis – Top 10 companies

6 Global Digital Marketing Software Market – Market Forces
6.1 Introduction
6.2 Market Dynamics
6.2.1 Drivers
6.2.2 Opportunities
6.2.3 Challenges
6.3 Porters Analysis of Market
6.3.1 Bargaining power of suppliers
6.3.2 Bargaining powers of customers
6.3.3 Threat of new entrants
6.3.4 Rivalry among existing players
6.3.5 Threat of substitutes

7 Global Digital Marketing Software Market – Strategic Analysis
7.1 Value Chain analysis
7.2 Product Life Cycle
7.3 Supplier and distributor analysis (Market share and product dealing strategies)

8 Global Digital Marketing Software Market – By Component (Market Size – & million/billion)
8.1 Software
8.2 Services

9 Global Digital Marketing Software Market – By Deployment Type
9.1 On-Premises
9.2 Cloud

10 Global Digital Marketing Software Market – By Organization Size
10.1 Large Enterprises
10.2 SMEs

11 Global Digital Marketing Software Market – By End-User
11.1 BFSI
11.2 Transportation and Logistics
11.3 Consumer Goods and Retail
11.4 Healthcare
11.5 Manufacturing
11.6 Media and Entertainment
11.7 Travel and Hospitality
11.8 Education
11.9 Telecom and IT
11.10 Others

12 Global Digital Marketing Software Market – By Geography (Market Size – &
million/billion)
12.1 Introduction
12.2 North America
12.2.1 US
12.2.2 Canada
12.2.3 Mexico
12.3 Europe
12.3.1 U.K
12.3.2 Germany
12.3.3 Italy
12.3.4 France
12.3.5 Spain
12.3.6 Rest of Europe
12.4 Asia-Pacific
12.4.1 China
12.4.2 Japan
12.4.3 India
12.4.4 South Korea
12.4.5 Rest of APAC
12.5 Rest of the World
12.5.1 South America
12.5.2 Middle East
12.5.3 Africa

13 Global Digital Marketing Software Market – Entropy
13.1 New product launches
13.2 M&A’s, collaborations, JVs and partnerships

14 Global Digital Marketing Software Market Company Profile (Key Players)
14.1 Market Share, Company Revenue, Products, M&A, Developments
14.2 Adobe Systems
14.3 Oracle
14.4 IBM
14.5 Microsoft
14.6 Marketo
14.7 SAP
14.8 Salesforce
14.9 HubSpot
14.10 SAS Institute
14.11 Act-On Software
14.12 Company 11 & more

15 Global Digital Marketing Software Market – Appendix
15.1 Sources
15.2 Abbreviations

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OVERVIEW

The Global Digital Marketing Software Market is calculated to reach USD 84.2 billion by 2025, growing at a CAGR of 14.7% during the forecast period 2020-2025. The major factors expected to drive the DMS market are mobile advertisement popularity with rising mobile devices and adapting digital experiences to match growing consumer preferences.

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 9

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 10

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 11

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 12

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 13

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 14

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 15

Digital marketing software market by software (crm software, email marketing software, and social media advertising), service, component, organization size, deployment type, industry vertical, and region — 2024 to 2029 16

TABLE OF CONTENT

1 Global Digital Marketing Software Market
1.1 Study Objectives
1.2 Market Definition
1.3 Study Scope
1.3.1 Markets Covered
1.3.2 Geographic Scope

2 RESEARCH METHODOLOGY
2.1 Research Data
2.1.1 Secondary Data
2.1.1.1 Key Data From Secondary Sources
2.1.2 Primary Data
2.1.2.1 Key Data From Primary Sources
2.1.2.2 Key Industry Insights
2.1.2.3 Breakdown of Primaries
2.2 Market Size Estimation
2.2.1 Bottom-Up Approach
2.2.2 Top-Down Approach
2.3 Market Breakdown and Data Triangulation
2.4 Research Assumptions

3 Global Digital Marketing Software Market – Executive Summary
3.1 Market Revenue, Market Size and Key Trends by Company
3.2 Key Trends by type of Application
3.3 Key Trends segmented by Geography

4 Global Digital Marketing Software Market – Comparative Analysis
4.1 Product Benchmarking – Top 10 companies
4.2 Top 5 Financials Analysis
4.3 Market Value split by Top 10 companies
4.4 Patent Analysis – Top 10 companies
4.5 Pricing Analysis

5 Global Digital Marketing Software Market – Industry Market Entry Scenario
5.1 Regulatory Framework Overview
5.2 New Business and Ease of Doing business index
5.3 Case studies of successful ventures
5.4 Customer Analysis – Top 10 companies

6 Global Digital Marketing Software Market – Market Forces
6.1 Introduction
6.2 Market Dynamics
6.2.1 Drivers
6.2.2 Opportunities
6.2.3 Challenges
6.3 Porters Analysis of Market
6.3.1 Bargaining power of suppliers
6.3.2 Bargaining powers of customers
6.3.3 Threat of new entrants
6.3.4 Rivalry among existing players
6.3.5 Threat of substitutes

7 Global Digital Marketing Software Market – Strategic Analysis
7.1 Value Chain analysis
7.2 Product Life Cycle
7.3 Supplier and distributor analysis (Market share and product dealing strategies)

8 Global Digital Marketing Software Market – By Component (Market Size – & million/billion)
8.1 Software
8.2 Services

9 Global Digital Marketing Software Market – By Deployment Type
9.1 On-Premises
9.2 Cloud

10 Global Digital Marketing Software Market – By Organization Size
10.1 Large Enterprises
10.2 SMEs

11 Global Digital Marketing Software Market – By End-User
11.1 BFSI
11.2 Transportation and Logistics
11.3 Consumer Goods and Retail
11.4 Healthcare
11.5 Manufacturing
11.6 Media and Entertainment
11.7 Travel and Hospitality
11.8 Education
11.9 Telecom and IT
11.10 Others

12 Global Digital Marketing Software Market – By Geography (Market Size – &
million/billion)
12.1 Introduction
12.2 North America
12.2.1 US
12.2.2 Canada
12.2.3 Mexico
12.3 Europe
12.3.1 U.K
12.3.2 Germany
12.3.3 Italy
12.3.4 France
12.3.5 Spain
12.3.6 Rest of Europe
12.4 Asia-Pacific
12.4.1 China
12.4.2 Japan
12.4.3 India
12.4.4 South Korea
12.4.5 Rest of APAC
12.5 Rest of the World
12.5.1 South America
12.5.2 Middle East
12.5.3 Africa

13 Global Digital Marketing Software Market – Entropy
13.1 New product launches
13.2 M&A’s, collaborations, JVs and partnerships

14 Global Digital Marketing Software Market Company Profile (Key Players)
14.1 Market Share, Company Revenue, Products, M&A, Developments
14.2 Adobe Systems
14.3 Oracle
14.4 IBM
14.5 Microsoft
14.6 Marketo
14.7 SAP
14.8 Salesforce
14.9 HubSpot
14.10 SAS Institute
14.11 Act-On Software
14.12 Company 11 & more

15 Global Digital Marketing Software Market – Appendix
15.1 Sources
15.2 Abbreviations

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